Fan­Duel turns fan­tasy sports bet­ting into a social game

July 21st, 2009 by Ryan Huff Leave a reply »

fanduel FanDuel turns fantasy sports betting into a social game

The peo­ple that brought you Hub­Dub, the pre­dic­tion site that effec­tively turns news con­tent into a game, have had a new idea. Fan­Duel is a pre­mium, paid-for game focused on fan­tasy sports. Run­ning in pri­vate beta for the last month, the game opens up today. The site is totally focused on U.S. sports (base­ball, NFL).

Although the com­pet­i­tive space for daily fan­tasy sports is fairly new, there’s clearly an oppor­tu­nity there — some 20m peo­ple play fan­tasy games, mak­ing it a $2bn indus­try. Cur­rently big play­ers such as Yahoo, CBS and ESPN dom­i­nate the market.

But if you play Mafia Wars and other social games on Face­book, going back to play­ing tra­di­tional fan­tasy sports on CBS feels like going back to when dinosaurs walked the earth. There’s clearly a gap wait­ing for some­thing bet­ter and more social.

The trou­ble is most fan­tasy sports require a lot of time com­mit­ment as you have to play for the whole sea­son, mean­ing a long time to get any­thing out of it.

Full story at http://uk.techcrunch.com

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