Posts Tagged ‘myspace’

The New MySpace Mail Qui­etly Emerges As A Big-Time Email Competitor

July 30th, 2009

We’ve been cov­er­ing the new web email project MySpace has been work­ing on in stealth mode for the past sev­eral month. Now it’s ready to begin a quiet roll­out today, in beta, for users around the globe.

Here’s why this mat­ters: Right off the bat, MySpace Mail with a sexy new inter­face is a major player in the e-mail space based on sheer size alone. With nearly 130 mil­lion global users, it will enter the field as the 4th largest email provider in the world, and 2nd largest in the U.S. (see chart). And it’s being built on top of the MySpace Mes­sag­ing ser­vice that plenty of peo­ple are already using a lot — it accounts for some 20% of MySpace’s site traf­fic, we’re told. [ … ]

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MySpace Music Appears To Be A Hit, Increases Traf­fic Ten­fold Year-Over-Year

July 22nd, 2009

myspacelogo 215x56 MySpace Music Appears To Be A Hit, Increases Traffic Tenfold Year Over Year

MySpace may not be the hottest thing in social net­work­ing any longer, with vis­i­tor num­bers and page views decreas­ing at an alarm­ing rate, but appar­ently its free music stream­ing ser­vice MySpace Music is still some­thing of a hit.

Accord­ing to Nielsen datat MySpace Music Appears To Be A Hit, Increases Traffic Tenfold Year Over Year (PDF) for June 2009, traf­fic to MySpace’s music sub­do­main has grown 190% since its launch in Sep­tem­ber 2008 and year-over-year traf­fic to the URL has increased a stag­ger­ing 1,017%. This traf­fic includes at least one visit by our own MG Siegler, who was happy to learn Pearl Jam’s new sin­gle pre­miered exclu­sively on the service.

New MySpace CEO Owen Van Natta may be con­vinced users are not sure if the ser­vice is a des­ti­na­tion for music or not, but if these num­bers are cor­rect it would make sense for him and the recently announced exec­u­tive team for MySpace Music to ded­i­cate a good deal of atten­tion to it. Not that they’re haven’t been doing that up until now — in fact we men­tioned ear­lier that the ser­vice has much improved since its unveil­ing and accord­ing to a recent Tele­graph arti­clet MySpace Music Appears To Be A Hit, Increases Traffic Tenfold Year Over Year the ser­vice is slated for a Sep­tem­ber launch in the UK.

Full story at http://www.techcrunch.com/

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MySpace CEO: “Our users don’t know if we’re a social por­tal, a music site, or an enter­tain­ment hub”

July 17th, 2009

myspacelogo 215x56 MySpace CEO: “Our users don’t know if we’re a social portal, a music site, or an entertainment hub”

One thing that’s great about MySpace CEO Owen Van Natta — his emails to employ­ees always have at least one good sound bite. In June the zinger was his ref­er­ence to laid off employ­ees as “bloat.” This time, he’s say­ing it like it is, again: “Our users don’t know if we’re a social por­tal, a music site, or an enter­tain­ment hub.”

Nei­ther do we. MySpace always described itself as a social net­work until they weren’t the biggest social net­work any more. At var­i­ous times since then they’ve called them­selves a “pre­mier lifestyle por­tal,” an “online com­mu­nity that lets you meet your friends’ friends” or just the largest “social por­tal” in the world that doesn’t begin with “F” and end in “book.”

Any­way, I assume Van Natta will have an answer to what exactly MySpace is at some point in the near future. He also says “In the last week, we’ve made some small but mean­ing­ful site changes that will lay the ground­work to pro­vide more clar­ity on our brand and busi­ness” (all we’ve seen is a logo change, but there are likely other small changes).

Full story at http://www.techcrunch.com

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